We hope you’re enjoying following our vintage Jeep® brand ad series; sharing them seemed to be a great way to celebrate our 70th anniversary. The latest vintage ad we are highlighting is this classic commercial for the 1986 Jeep Cherokee. Rare for its time, this ‘80s commercial made no mention of the product itself and had no narrator highlighting vehicle specs or finance offers. It relied entirely on emotion and imagery, and marked a significant step in our brand evolution.